Kajabi Review 2025 - What You Need to Know Before You Buy! [Kajabi Pros & Cons]

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If you’re building a course, membership, or digital product in 2025, chances are you’ve considered using Kajabi. But is it the right platform for your business? In this post, I’m breaking down everything you need to know – the pros, cons, pricing, and key features – so you can decide whether Kajabi is the perfect fit for you.

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✅ Why Kajabi? The All-in-One Platform

Kajabi’s biggest selling point is its all-in-one functionality. Instead of juggling multiple tools for email marketing, sales pages, course hosting, and payments, you can do it all under one roof. This streamlines your business operations, reduces tech headaches, and saves you tons of time.

They’ve also rolled out several new features recently, making the platform even more robust. Let’s dive into what you can do with Kajabi in 2025.

💰 Kajabi Pricing Plans in 2025

Kajabi recently introduced the Kickstarter Plan at $89/month – making it more accessible for new creators.

Here’s the full breakdown of their pricing tiers:

• Kickstarter: $89/month – perfect for beginners

• Basic: $149/month – includes more features and higher limits

• Growth: $199/month – ideal for scaling

• Creator: $399/month – advanced tools for established businesses

Keep in mind that while Kajabi’s pricing might seem high, it replaces the need for multiple tools. When you factor in the cost of email marketing software, landing page builders, and payment processors, Kajabi can actually be more cost-effective in the long run.

🎥 Selling Courses with Kajabi

Courses are the foundation of many online businesses (mine included!), and Kajabi’s course builder is clean, modern, and easy to use.

• Customization Options: You can adjust colors and templates to align with your branding.

• Drip Content: Choose to release content week-by-week or provide instant access.

• Course Builder: One drawback – it would be great to have more flexibility in the course builder.

🧑‍💻 Selling Coaching Programs

Kajabi’s coaching feature allows you to host live coaching sessions directly on the platform.

• Record Sessions: Replays are automatically shared with clients.

• Share Notes & Resources: You can upload resources, set action items, and maintain a shared client hub.

• Client Experience: It’s a fantastic way to provide a premium, organized coaching experience.

🤝 Building a Community in Kajabi

Kajabi recently introduced a community feature, allowing you to create a standalone membership or add a community space to your courses.

• Main Feed: Share posts and updates.

• Challenges: Encourage engagement through structured challenges.

• Leaderboards: Members earn points for participation – a fun way to keep people active.

• Meetups: Host live training and Q&A sessions directly within Kajabi.

🎙️ Publishing Public & Private Podcasts

You can now host both public and private podcasts on Kajabi. This is a great way to diversify your content and build a deeper connection with your audience.

• Public Podcasts: Distribute to all major platforms.

• Private Podcasts: Ideal for delivering exclusive content to members or paying clients.

📧 Email Marketing & Funnels

Kajabi’s email marketing functionality is solid, allowing you to:

• Send broadcast emails

• Set up automated email sequences

• Segment your list based on behavior

• Create sales funnels to automate offers

One limitation: Kajabi doesn’t offer evergreen countdown timers built-in – you’d need to use a third-party tool like Deadline Funnel for that.

🏡 Website, Landing Pages & Sales Pages

You can also build your website, landing pages, and sales pages in Kajabi.

• Templates Available: Choose from a range of templates to get started quickly.

• Drag & Drop Editor: Not the most flexible, but functional for most use cases.

• Blogging: Basic functionality – not ideal for SEO-focused blogs but sufficient for sharing content.

📱 Kajabi App & Custom Branded App

Kajabi has a standard app where students can access your courses. But they also offer a Custom Branded App for $199/month, allowing you to:

• Create a branded app for your business

• Send push notifications to your audience

• Keep your community and content in one place

If you’re serious about building a dedicated community, this is a compelling feature.

💵 Kajabi Payments

Kajabi now has its own built-in payment processor, allowing you to accept:

• Credit cards

• Google Pay

• Apple Pay

• Buy Now, Pay Later options (e.g., Klarna, Afterpay)

This simplifies the payment process and keeps everything under one roof.

🛒 Other Sales Features:

• Add to Cart Button: Allow customers to purchase multiple products at once.

• Invoices: Easily create and send branded invoices directly through Kajabi.

• Coupons: Offer discount codes.

• Affiliate Program: Set up an affiliate program (available on Growth Plan or higher).

📈 Analytics & Creator Studio

Kajabi provides analytics to track sales, email opens, and engagement. They also introduced a Creator Studio, which uses AI to repurpose content into shorter clips and assets.

However, I personally prefer using Descript for repurposing content as it offers more advanced editing capabilities.

🧐 Is Kajabi Right for You?

Kajabi is a robust, all-in-one platform perfect for course creators, coaches, and digital product sellers who want to keep everything in one place.

• Pros: Streamlined, easy to use, powerful email marketing, built-in payment processor.

• Cons: Limited flexibility in design, basic blog functionality.

If you’re ready to give it a try, click the link below to get a 30-day free trial plus my free guide on how to maximize sales using Kajabi.

👉 Get Your Free 30-Day Kajabi Trial

📒 Download your free guide: Earn More with Kajabi

Have questions about Kajabi? Drop them in the comments below – I’m here to help you decide if it’s the right tool for you!

Curious what I use instead of Kajabi? Click here! 👀

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