Turn what you know into a course people actually want to buy.
So you can help more people, grow your income beyond 1:1 work, and build a business that isn’t limited by your calendar.
In just 3 days, you’ll choose your course idea, map out what you’ll teach, decide what to charge, and learn how to start selling your course BEFORE you create it.
September 21–23, Live Online. Normally $47. Join for just $27.
3 live trainings + Q&A • Personalized feedback • Workbook • Lifetime replays
Bootcamp starts in…
Imagine having a course you can sell again & again.
A course that takes the knowledge you’re already sharing with clients and turns it into something that can help more people, without you needing to personally deliver the work every time.
So instead of growing your business by adding more clients, more calls, and more hours...
You can:
✔ Help more people without working with everyone 1:1
✔ Create another income stream from expertise you already have
✔ Make course sales without adding another appointment to your calendar
✔ Grow your income beyond the number of hours you can personally work
✔ Build a simpler, more flexible business that gives you more freedom
That’s what an online course can make possible.
And if you’ve been thinking...
“I know I could create a course. I just don’t know what to create or where to start.”
This bootcamp is for you!
You don’t need to start by creating your course.
You need to start by figuring out what course people actually want to buy.
Maybe you have five different course ideas and can’t decide which one to pursue.
Maybe you know what you want to teach, but you’re not sure how to turn your expertise into a course people will pay for.
Maybe you have no idea how much to charge or what your course actually needs to include.
Or maybe you’re worried you’ll spend the next three months recording videos, setting up tech, and perfecting everything...
Only to launch it and discover nobody wants it.
So we’re going to do things differently.
IDEA → OFFER → SALES
Choose a course idea people want.
Map out a course that gets them a result.
Start selling it.
Then create it.
And that’s exactly what we’re going to do together!
3 live days to turn what you already know into a course people want to buy.
This Bootcamp is designed to take you from:
“I know I want to create a course, but I’m not really sure where to start...”
to:
“I know what course I’m creating, who it’s for, what I’m teaching, what I’m charging, and how I’m going to start selling it.”
No disappearing for months to record dozens of videos.
No getting lost in complicated course tech.
No waiting until everything is “perfect” before you put your course out there.
We’re going to focus on what matters first.
Your idea. Your course. Your plan to sell it.
Join now
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Join now 〰️
Here’s what we’re doing over the 3 days
Day 1: Idea
Choose a Course Idea People Will Pay For
You don’t need more course ideas.
You need to know which idea is worth pursuing.
On Day 1, we’ll get clear on what your course should actually be about and the transformation people will pay you for.
You’ll learn:
✔ The 3 filters I use to identify a strong course idea
✔ How to turn what you already know into a specific, valuable transformation
✔ How to choose a course idea without endlessly second-guessing yourself
→You'll leave with: Your course idea + the transformation you’ll sell.
Day 2: Offer
Turn Your Idea Into a Course People Want to Buy
Once you’ve chosen your course idea, it’s time to map out exactly what you’re going to sell.
We’ll take the transformation you identified on Day 1 and turn it into a simple, results-driven course that feels valuable to your students without becoming overwhelming for you to create.
You’ll learn:
✔ How to map out a simple, results-driven course
✔ How to decide what your course actually needs to include, and what it doesn’t
✔ How to price your course based on the result you deliver, not the number of videos inside
✔ How I use AI to dramatically speed up the course creation process
No creating extra modules just to make your course look more valuable.
No turning everything you know into a lesson.
We’re working backward from the result your students want and giving them what they actually need to get there.
→ You'll leave with: Your course mapped out + your price.
Day 3: Sales
Start Selling Your Course BEFORE You Start Creating It
This is where we flip the usual course-creation process on its head.
Instead of spending weeks creating your course and then finding out whether anyone wants it, I’ll show you how to start selling and validating your course first.
You’ll learn:
✔ My simple course pre-sell process, step by step
✔ How to get your course in front of potential students
✔ What you actually need to start making course sales (it’s less than you think)
✔ What to do after someone says YES
You don’t need every video recorded.
You don’t need all the tech figured out.
And you don’t need a complicated launch
→ You'll leave with: A simple plan to start selling your course before you create it.
By the end of the Bootcamp, you’ll have...
✓ A clear course idea based on something people actually want
✓ A specific transformation people will pay for
✓ A simple, results-driven course outline
✓ A price for your course
✓ Clarity on what your course should include, and what it doesn’t need
✓ A plan for getting your course in front of potential students
✓ A simple way to validate your course idea before investing weeks into creating it
✓ A clear next step toward moving from one-to-one to one-many
Basically, you’ll stop thinking about creating a course and have an actual plan to make it happen.
And you won’t be figuring it all out alone.
This isn’t another online course to add to your “I’ll watch that later” folder.
We’re doing this together, live.
Your Bootcamp ticket includes:
3 LIVE TRAINING SESSIONS + Q&A
Join me live September 21–23 as we work through Idea → Offer → Sales together, with the opportunity to ask questions and get unstuck along the way.
SCALE WITH COURSES WORKBOOK
Work through each step alongside the trainings and map out your course idea, transformation, content, pricing, and sales plan as we go.
PERSONALIZED FEEDBACK ON YOUR COURSE IDEA
Bring your course idea and get another set of eyes on it, so you’re not left wondering...
“Is this something people would actually pay for?”
LIFETIME ACCESS TO THE REPLAYS
Can’t make every session live? No problem.
You’ll get lifetime access to all three Bootcamp replays so you can catch up and revisit the training whenever you need it.
All for just $27.
Is The Scale With Courses Bootcamp for you?
This Bootcamp was created for coaches, experts, freelancers, and service providers who already have valuable expertise and are ready to turn it into a course.
It’s for you if...
✓ You’re tired of your calendar being the only way to grow your income
✓ You want to help more people without working with everyone 1:1
✓ You’ve been thinking about creating a course, but you’re not sure where to start
✓ You have a million course ideas and no clue which one to create
✓ You know what you want to teach, but aren’t sure how to structure it into a course
✓ You’re wondering whether you need a huge audience to make course sales
✓ You don’t know what to charge for your course
✓ You don’t have months to spend creating something before you know people want it
✓ The tech side of creating a course feels overwhelming
✓ You’ve created a course before that didn’t sell the way you hoped
✓ You want to create a high-quality course that actually gets your students a result
✓ You’re ready to build a business that can grow beyond the hours you personally work
You already know how to help people.
Now let’s turn what you know into a course that can help more of them.
HI, I'M LOUISE
I created my first online course almost 10 years ago – and made all the mistakes.
I spent countless hours locked in my office planning, creating, and perfecting a course I wasn’t even sure anyone would buy.
If I were starting from scratch today, I wouldn’t begin by recording lessons or setting up course software.
I’d figure out exactly what course people wanted to buy, map out what they needed to get the result, and start selling it as quickly as possible.
Then I’d create it.
That’s the approach I’m going to help you take inside this Bootcamp, so you can skip a whole lot of the time, overthinking, and mistakes I made along the way.
Six online courses
created
3,000+
students worldwide
Since that first course, I’ve gone on to create six online courses, teach more than 3,000 students, and build my entire business around courses.
And courses completely changed what was possible for my business.
Instead of relying on a calendar full of clients, I could help more people, grow my income beyond the hours I worked, and build a simple, flexible business that gave me far more freedom.
That’s what I’d love to help you start building, too.
Louise Henry
Online Business Strategist
louisehenry.com
Ready to create a course that can grow beyond your calendar?
Join The Scale With Courses Bootcamp
LIVE SEPTEMBER 21–23
Over three live days, we’ll take you through:
DAY 1 → IDEA
Choose a course idea people will pay for.
DAY 2 → OFFER
Map out your course and decide what to charge.
DAY 3 → SALES
Create a plan to start selling your course before you create it.
Plus, you’ll get:
✓ 3 live training sessions + Q&A
✓ Personalized feedback on your course idea
✓ Scale With Courses Workbook
✓ Lifetime access to all replays
NORMALLY $47
JOIN FOR $27
One payment. Lifetime replay access.
Got questions?
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That’s exactly what Day 1 is for.
I’ll walk you through the three filters I use to identify a strong course idea and help you connect what you already know with a specific transformation people will value.
You don’t need to arrive with the perfect course idea.
-
Also perfect.
Instead of brainstorming more ideas, we’ll use a simple process to narrow them down so you can choose the course that makes the most sense and move forward.
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No.
You don’t need thousands of followers before you can validate your course idea.
We’ll focus on creating the right course for the right people and developing a simple plan for getting it in front of potential students.
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No. Please don’t!
The whole point of the Bootcamp is to get clear on your course first and then learn how to start selling it before you invest weeks creating all the content.
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That’s what we’ll work through on Day 2.
You’ll learn how to map out a simple, results-driven course based on what your students actually need to get the result, rather than trying to cram everything you know into one giant program.
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We’ll cover that too.
On Day 2, I’ll show you how to think about pricing based on the result your course helps people achieve, rather than simply counting modules or videos.
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You don’t need to be.
We’re not spending these three days building complicated funnels or setting up a giant course tech stack.
First, we’re focusing on what matters:
Your course idea. Your course. Your sales plan.
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Then this process may be exactly the reset you need.
Instead of starting by creating more content, we’ll go back to the fundamentals: what people actually want, the result they’re paying for, and how you can validate your course before investing more time into creating it.
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The Bootcamp is best suited to coaches, experts, freelancers, and service providers who already have expertise and ideally some experience helping clients.
You don’t need a huge business or audience, but you’ll get the most from the Bootcamp if you already understand who you help and the problems you help them solve.
-
No problem.
You’ll get lifetime access to all three Bootcamp replays, so you can catch up or revisit the training whenever you like.
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By the end of the Bootcamp, you’ll have your course mapped out and a plan for starting to sell it.
When you’re ready to take the next step and create, automate, and scale your course, Passive Profit Accelerator can help you do exactly that.
But first...
Let’s make sure you’re creating a course people actually want to buy.
Got another question? Email hey@louisehenry.com and we’ll get back to you asap!
You already have the expertise.
Now let’s turn it into a course that can grow beyond your calendar.
You don’t need to spend months creating it first.
You don’t need a huge audience.
And you don’t need to have all the tech figured out.
You just need to start in the right order.
IDEA → OFFER → SALES
Then you create.
Join me for three live days and let’s turn what you already know into a course you can start selling.
The Scale with Courses Bootcamp
September 21–23
Normally $47. JOIN FOR $27.
3 live trainings + Q&A • Personalized course feedback • Workbook • Lifetime replays